
Ladies at 11 Conference 2011, speakers, back row l-r Tiffany St James, Dylis Guyan, Sue Bown, Carole Ann Rice, Laura Hart. Front row Sarah Martin. Picture courtesy http://samjhanamoon.com/
Is it possible to experience inspiration overload? Because that’s how I felt when I left the 2011 Ladies at 11 Back to Business conference. My head felt fit to burst with all of those highly charged particles and dollops of motivation that were ladled on us throughout the day. The only way for me to sort myself out after this was to go for a run and if you know me, you’ll know that running is not a usual pastime.
What made it such a phenomenal event? Given that last year there were only fifteen of us there; this year saw in excess of 80 delegates listening to an impressive line-up of high-profile speakers such as Penny Power, Rachel Elnaugh, Cara Sayer, Tiffany St James, Emma Wimhurst, Dylis Guyan, Carole Ann Rice and er… ME!
Carole Ann Rice, one of the UK’s leading life coaches and myself opened the day with a call to action. Our message was simple:
- You’re here, well done. For many multi-tasking busy women just getting there was an achievement.
- Pack away everything else and give yourself the time to enjoy the day with purpose.
- Write down one goal that’s a BIG stretch, one that makes your toes curl!
- Take ACTION! Make it HAPPEN!
We were followed by Dylis Guyan from IncreaseYourSalesIn30Days.com Dylis is a high-hitting Sales and Sales Management Coach. With an impressive CV of sales successes Dylis shared top tips on how to increase your sales in a recession. She dished out sensible, valuable advice and strategy that we all need. One fact stuck firmly in my head is 80% of sales are made in between the fifth to the 12th contact.

Penny Power
After a quick networking coffee, Penny Power, founder of Ecademy took to the stage. Penny captivated the audience with her passion for social media. She told her story of success and how ‘through the keyboard’ we can all connect, share and turn contacts from stranger to friend to follower. Her story is indeed inspiring. I loved her analogy about serendipitous moments that appear during your life that she called ‘random dots’ and how we should be looking out for them. The standing ovation she received for her speech was well-deserved.
A relaxed Cara Sayer followed. Cara, inventor of Snooze Shadeis a natural

Cara Sayer
speaker who spoke to our large group with such ease it was like she was chatting to us all as a friends. She inspired us with wise words of advice and of how by focus, determination and making measured choices for her family, she has invented Snooze Shade. An award winning product to help babies sleep on the go.
Lunch was then served, Sandown Park, our conference venue provided a variety of delicious buffet choices. Including some rather interesting desserts, which I’ve only just remembered and forgot to go back for! There was networking to be done, lots of people to meet and catch up with.

Rachel Elnaugh
Ex-star of Dragon’s Den, Rachel Elnaugh opened the afternoon session. Rachel, who founded Red Letter Days, shared her experiences of how a business can go from dream to nightmare. Learning from her nightmare, Rachel has inspired countless business owners to create Business Magic. Rachel told us we should each have a ‘seven second sizzle statement’. To be able communicate the value of our business in just 7 seconds.
The arrival of Tiffany St Jamesto the stage piled on more inspiration, this time in

Tiffany St James
the fast-growing arena of social media. Tiffany, former Head of Public Participation for the UK Government advised us how to using a digital strategy can impact and grow your business. Did you know that London is the Twitter capital of the world?

Emma Wimhurst
Time for a welcome cuppa, and of course some much enjoyed networking. After tea we were introduced to Emma Wimhurst, who became a self-made millionaire from the success of Diva Cosmetics. Emma author of BOOM! a practical, no-nonsense business book inspired us with her story. She talked us through her 7 Business Disciplines, a straightforward method to grow your business. We also learned that 85% of business women don’t have a business plan, interestingly 95% of men don’t have one either.
Last, but of course, by no means least, Voice Coach, Laura Hart came to the stage. Laura cleverly used examples from the day’s events to highlight how we can get the best from our presentations. Laura, who works with blue chip organisations dished out tip after tip of how to make the best of your voice, your presentation and to communicate your business message best.
Do you see what I mean by inspiration overload? My mind was brimming with ideas, thoughts, plans and more. What I needed was time, time to get my thoughts together and start putting all this good stuff into action.
That’s exactly what I’ve done and I hope you have too. And those toes are not curling quite as much as they were.
If you missed it, you missed a treat, looking forward to seeing you next year
Thanks to Samjhana Moon for taking pictures on the day and for supplying the picture for this article.
Works with businesses and individuals to get better results, more efficiency, less stress AND more success. I play golf too, especially in the sun!
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